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Surfing
Fuel, sites, i.d.BNS, Los Angeles, 2004
This is part of a series of ID’s for the Fuel TV (extreme sports) channel. The main point of each ID is to introduce a spectrum of techniques, visuals, tones and messages that is as wide as possible.This specific one is an interpretation that encompasses the 3 main sports featured on the channel. Surfing, snowboarding and skateboarding are represented via a journey from one site to another.Fully executed in 3d the project had been originally conceived as a flat 2d pan. The top panoramic frame is the original illustration while the second row consists of screenshots from the final animation.